There are three options to get images onto your website – Do-it-yourself with a digital camera, buy stock photos or get a professional to take photos for you.

Do-it-yourself

With digital photography, we now have the capacity to take any number of pictures without adding to our expense. Depending on the objects you are capturing, the results can be great – or average. Using the right equipment can greatly improve the results you get. Photography is all about lighting, so using a professional light cube with professional lighting you can get better results with the same camera. This can be a good investment for any business looking to update their site regularly, since light cubes can be purchased for under $200.

Stock Photos

Using stock photos can help lift your website with a professional image – but you can spend hours looking for the right images, and often the images will be American or European so they aren’t quite right. With iGallery stock photos, you get a smaller choice, but they are all Australian photographs, so it's faster to find what you need. As you begin to take your own photographs, you can replace the iGallery stock photos to create a more customized image for your site.

Professional Photos

If you have a range of products you are looking to promote on your site, a professional photographer can often bring all their lighting and camera equipment to you – and provide you with customized images for your site. Professional photography can be expensive, but the results are usually worth it. Professional photographers don’t just snap away and give you a burned CD with the images they took. There is often considerable work done to the images after they have been captured. They can take many shots of the same product, with different settings, and then spend time cleaning up the image and removing reflections on a computer.